Social media (Post 3)

If someone posted about your sex life to the public, what would you have done?

The rise of social media has brought bullying to a new platform, the internet. In some ways, cyber-bullying is more harmful than traditional bullying. In the past, harassment by peers will stop once the victims are out of their schools, but now, bullying have invaded the internet and continues to haunt the victims even in their homes. Furthermore, cyber-bullying can be more pervasive since hurtful messages can be replicated and repeated, eventually be seen by millions of internet users across continents.

The video shows how traditional bullying, combined with cyber bullying may push someone over the edge.

The above graph shows that non-heterosexuals are more to cyber-bullying. If these youths cannot seek respite from bullying in their homes, the lack of feelings of security may lead to suicide attempts as research has proven that they are 20% more likely to commit suicide in an undesirable environment.

The dissemination of hateful and false accusations about the LGBT community on social media will not only perpetuate hate, it may also lead to dire consequences.

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Cyber bullying is more harmful –

Cyber Bullying: Worse Than Traditional Bullying ––Bull.aspx

The Social Environment and Suicide Attempts in LGB Youths –


Cyberbullying statistics –


Tyler Clementi –

Glee – Cough Syrup (Official Full Performance) (Official Music Video) –

Chart taken from:


Stereotyping (Post 2)

From Glee to Modern Family and House MD to Torchwood, there is one thing in common amongst these shows. I’ll give you a clue: it’s not the hot men who cannot seem to keep their shirts on.

The answer is homosexual characters.

Lately, there is an increase in LGB characters on television. LGB representations increased from 3% in 2009 to 3.9% in the 2010-2011 broadcast television schedule. This increase may cause viewers to become desensitised (as mentioned in post 4). But, the increase in homosexual characters also fossilised negative stereotyping.

Often, gay men are portrayed as feminine and feisty divas with a penchant for designer clothes. Lesbians on the other hand seemed to be out seducing heterosexual women and convert them into a homosexual.

Whilst it is true for some gays and lesbians, it is not applicable for all. Such stereotypical representation can hurt the homosexual community’s image. As the cultivation theory suggest, these shows will impart their viewers a common interpretation that all homosexuals behave as they are portrayed on television. The stereotypical behaviour of the homosexual community on television strengthens most viewers’ existing notion that homosexual behaviours, personalities and lifestyles are very much different from heterosexuals. As a result, in general, the society tends to view the members of LGB community as outliers. This underlying negativity prevents more people from accepting the LGB community.

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GLAAD’s “Where We Are” report –

The homosexual propaganda campaign in America’s media –

Television’s gay characters aim to add diversity, but unintentionally reinforce negative stereotypes –

Gay stereotype hurt or help –

Stereotypes that need to stop –

Pssst: The Girl’s Guide To Lesbian Cliches & Stereotypes ––stereotypes

The Portrayal of Gays and Lesbians on TV –


Glee image –

Torchwood image –

House MD image –

Modern Family –


The Real L Word:Top 5 Misconceptions About Lesbians –

Gay Myths Busted: Setting the Record Straight. –

What Is Being Gay (According to the Media)? –

Influence theory (Post 1)

Media is powerful and influential, especially when it comes to spreading messages and influencing the masses.

I have chosen to analyse the media impact on lesbian, gay and bisexual (LGB) individuals due to the increased gay elements in the media, be it in magazines, television or music.

Multimedia and other varieties of media have been fully utilised by gay rights activists to promote their cause. PinkdotSG is one good example. It tapped into social media like Youtube and social networking sites like Facebook and Twitter to reach out to more people.

The selective influence theory proposes the idea that everyone will assimilate, interpret the video differently and retain different details of the video. Hence viewers will react differently.


Regardless of the negative reactions, social media is one tool that cannot be abandoned since according Teruelle, youths today adopt social media to demonstrate their activism. The posting and sharing of messages on social networking sites can get circulated amongst friends and their friends’ friends. This phenomenon is the many-to-many communication.


With reference to the Pinkdot movement, we can see how new media is used to promote a positive message for the homosexual community as seen by the increase in attendees. New media creates awareness and support for the LGB community.

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New media a powerful tool, says poll –

Social Media and Youth Activism –

Pinkdot –




Graph was created by me using the statistics given here.

Screenshots of comments were taken using Snipping Tool. The names of users that posted the comments are concealed to maintain anonymity